When you consider that heating and cooling accounts for nearly half of an average home’s energy usage, it’s easy to see how important it is that your heating and cooling equipment is running efficiently. Efficient equipment typically consumes 10 - 30% less fuel, is quieter and maintains more consistent temperatures in the home.
If you are considering new heating and cooling equipment, Focus on Energy offers incentives and resources to help you make the most of your investment. Choose from a variety of energy-saving options, including a new furnace, boiler, smart thermostat or water heater. You can receive incentives for each individual improvement, or make multiple upgrades at once and increase your incentives and energy savings.
Signs it's time for an upgrade:
Your heating and cooling equipment is unreliable, inefficient, or over 15 years old.
You’ve noticed excessive blower noises, or sporadic pops, bangs, or rattles from your furnace.
Your energy bills have gone up.
Your home is cold and uncomfortable.
Improvements are made through a Focus on Energy Trade Ally contractor who will guide you through the process and complete the installations. Our partnering Trade Allies receive specialized training and resources that set them apart from other contractors.
Find a Trade Ally contractor to install your new equipment and help you apply for your incentives.
ENERGY STAR® Certified Geothermal or Ground Source Heat Pump
$750
$750
Note: Work with your Trade Ally contractor to ensure the equipment you install qualifies for Focus on Energy incentives. Qualified equipment lists and complete eligibility requirements are available at focusonenergy.com/heatingandcooling. Trade Ally contractors are independent contractors who you will contract directly with. Focus on Energy does not warranty or guarantee the delivery of services of your chosen Trade Ally contractor.
Tier 2 Eligibility
You may be eligible for larger Tier 2 incentives if your household income level is at or below the limits outlined in this table.
2020 State Median Income Limits by Household Size
Household Size
Annual Income 80% SMI
3 Month Income 80% SMI
1
$38,231
$9,558
2
$49,995
$12,499
3
$61,757
$15,439
4
$73,521
$18,380
5
$85,285
$21,321
6
$97,048
$24,262
7
$99,253
$24,813
8
$101,460
$25,365
9
$103,664
$25,916
10
$105,871
$26,467
11
$108,076
$27,019
Follow these steps to be approved for Tier 2 incentives:
General Program Terms and Eligibility Requirements
Must be a customer of a participating utility. Focus on Energy incentives are available to Wisconsin residential customers of participating utilities.
Offer is valid for eligible equipment and products purchased and installed between January 1, 2020 and December 31, 2020
Only single-family dwellings, multifamily dwellings with three or fewer units under a single roof, or a multifamily dwelling of 4+ units under a single roof where the heating/cooling equipment only heats/cools a single dwelling, are eligible for incentives included in this application. Incentives may be available for other customer or property types. Please visit focusonenergy.com/business for more information.
Any project with an expected incentive exceeding $10,000 requires pre-approval BEFORE project initiation or equipment purchase to guarantee fund availability. Projects not receiving pre-approval will be subject to funding availability.
Incentives are limited to $400,000 per customer per calendar year for all Focus on Energy incentives
Allow approximately 8-10 weeks for your completed application to be processed. Incomplete applications cannot be processed. Failure to complete the application in full and provide the required supporting documentation will either delay the payment process or result in your application being denied. Receipt of an application does not guarantee payment of an incentive.
The program is not responsible for items (i.e. applications, supporting documentation, incentive checks) lost or damaged in the mail.
Focus on Energy will only pay one incentive for each piece of equipment. Incentives paid on this application cannot be claimed on another Focus on Energy application. Similarly, incentives can only be paid to one person or entity (i.e., either the resident or landlord, not both).
All equipment installations are subject to verification inspection by the program to ensure the equipment is properly installed and operating.
Participants must allow, if requested, the program or a program representative reasonable access to their home to verify the installed equipment.
See the current list of qualified products for most equipment. If you have a question concerning one of the lists, please email homerewards@focusonenergy.com with “Equipment” in the subject line.
You are only eligible to participate in the program if you are:
A current residential customer of a participating utility in Wisconsin at the time of equipment purchase and installation; or
A landlord (who is not the utility account holder) who paid for the equipment installed in the residence of a current residential customer of a participating utility in Wisconsin at the time of equipment purchase and installation; and
Installing qualifying energy efficient equipment in an existing residential dwelling. New construction does not qualify.
Your installation of high efficiency equipment is only eligible for an incentive if:
It meets all equipment-specific, energy efficiency, and program requirements as outlined in our eligibility guidelines by equipment type:
It is replacing existing equipment used for the same purposes. Equipment additions to a residential dwelling, which are not replacing existing equipment, do not qualify.
It is purchased new. Resale material or material that is leased, rebuilt, rented, received from insurance claims, received from a manufacturer warranty, purchase through Focus on Energy or won as a prize does not qualify. Equipment purchased with a home warranty is eligible if the incentive does not exceed the total purchase price of the energy efficient equipment less the home warranty reimbursement.
Equipment is installed by a professional contractor with appropriate insurance, permits, and licenses. A valid Wisconsin State professional contractor’s license or credential is required.
Equipment is installed conforming to all applicable building, local, state and federal codes, standards, ordinances and regulations, and manufacturer specifications.
Equipment is installed and operational prior to submittal of this application at the address listed on the application.
It is installed in a property owned by the applicant, or the applicant has received permission from the property owner to install the equipment. If you do not own the property where this equipment is installed, as a residing tenant you are responsible for obtaining the owner’s permission to install the equipment for which you are applying for an incentive. Submission of this application indicates that you have obtained this permission.
To be considered complete and eligible for incentives, all applications must:
Be postmarked no later than 60 days after the installation date.
Be signed by the purchaser (Utility Account Holder, Landlord, or Applicant signing on behalf of the Utility Account Holder).
Include tax information for landlord or Trade Ally if receiving the incentive
Include itemized contractor invoice(s) or proof of purchase receipt(s) containing:
Equipment make and model
Total installed cost (itemized by each equipment/product installed)
Total number of units installed
Purchase date or installation date
Professional contractor’s business/company name, address, and phone number
Balance due of zero, paid in full stamp, or payment terms