In our very first episode of Watt's Up, Wisconsin?, host Ron Giordan kicks things off with Erin Soman, Executive Director of Focus on Energy—and someone who lives and breathes energy efficiency. Together, they unpack the basics: What exactly is Focus on Energy? Who’s behind it? And how can it help you, whether you’re a homeowner, small business, farmer, or factory operator?

Erin shares how this Wisconsin-born program got its start as a bipartisan idea to cut energy waste and keep utility bills manageable across the state. You’ll hear how easy it is to get involved—starting with a free energy-saving pack, connecting with a Trade Ally contractor, or scheduling a home energy assessment.

This episode is your perfect intro to all the ways Focus on Energy can help you save money, boost comfort, and build a more energy-smart Wisconsin.

Don’t forget to subscribe wherever you get your podcasts—and join us on the journey toward a brighter, more efficient Wisconsin.