Located in historic downtown Black River Falls, BRF Arcade offers a fun and safe place to play video games, host a party or event, or simply hang out with friends. Tyson Clarke, a native Australian who has lived in Black River Falls with his family for decades and proudly calls it home, runs BRF Arcade along with several other properties downtown. As both a business owner and committed member of the community, Tyson sees energy efficiency as a key part of his responsibility and was eager to work with Focus on Energy. “Making these upgrades means I can take care of my business and give back to a place that’s given a lot to me and my family. Energy efficiency is one way we can help build a stronger, more sustainable downtown.”
Tyson had already made some smart energy-efficient choices, including installing an efficient hot water heater and furnaces. That foundation allowed Focus on Energy to concentrate on lighting and remaining heating and cooling improvements.
Aged fluorescent lighting was replaced with new, efficient bulbs and fixtures that stylistically fit the arcade vibe.

Aged fluorescent lighting was replaced with new, efficient bulbs and fixtures that stylistically fit the arcade vibe.

An old AC unit was replaced with a newer, more efficient unit.
Estimated annual savings from the upgrades:
Annual Energy Savings: 690 kWh
Annual Cost Savings: $90
An older furnace was upgraded to a more efficient unit.


Estimated annual savings from the upgrades:
Annual Energy Savings: 50 kWh
Annual Gas Savings: 212 therms
Annual Cost Savings: $224
Entire cost savings from the project:
3.38 kW
11,425 kWh
212 therms
Totaling $1,702 in annual cost savings
Thanks to the savings from retrofitting, Tyson plans to add solar panels to his facilities, further reducing his energy footprint. “The savings we’re seeing today are just the start. These upgrades are helping BRF Arcade thrive while also building a more sustainable future for Black River Falls.” With the support of Focus on Energy, Tyson demonstrates energy efficiency is not just a one-time fix, but an ongoing process that opens doors for future improvements.